Story: Nals Margreid | South Tyrol
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History and Name of the Winery
The Nals-Margreid cooperative looks back on a turbulent history. It was founded in 1932 in Nals, originating from the traditional Heiligenberg private estate. In 1985, a significant merger took place with the 1954 cooperative in the renowned Cabernet stronghold of Margreid. In addition, Nals-Margreid owns a small but fine winery in Entiklar near Kurtatsch. This development is also reflected in the complex name of the winery, which unites its various origins and locations.
Focus on Regional Wines
At the heart of Nals-Margreid’s work lies the production of wines that are typical of the region and reflect the local terroir. In Nals, the focus is particularly on the Vernatsch and Pinot Blanc grape varieties. The Pinot Blanc from the high-altitude vineyards of Sirmian is especially convincing due to its racy freshness. The powerful and characterful red wines, on the other hand, mainly come from the sun-drenched sites around Margreid. Cellar master Harald Schraffl places great importance on the careful maturation of the top wines of the “von Menz-Baron Salvadori” line, which are allowed to age for particularly long periods in both barrel and bottle. This ensures that they reach the market always velvety, rounded, and ready to drink, yet still suitable for aging. Special attention is given to Vernatsch, which, with the selection wine Galea, impressively demonstrates how much expression and character can be found in this traditional grape variety.
People, Vines, and Sustainability
The quality of Nals-Margreid wines is closely linked to the people behind the cooperative. A total of 138 winegrowers cultivate around 160 hectares of vineyards together, dedicating themselves with great passion to growing high-quality grapes. Their high standards for quality and pronounced environmental awareness ensure that the grape varieties thrive under the best conditions. Year after year, they succeed in bringing out the best from the grapes and capturing the typical character of the varieties and the region in every bottle. At Nals-Margreid, tradition is not only preserved but lived and further developed every day.
Architecture and Modern Cellar Technology
A visible sign of the union between tradition and innovation is the winery building, renovated in 2011. It combines historic architecture with the requirements of a modern wine cellar and thus symbolically represents the self-image of the cooperative. The architecture blends harmoniously into the landscape and emphasizes the close connection with the terroir. Thanks to modern technology, such as the gentle use of gravity in winemaking, wines are created here that authentically reflect their origin. In the timeless cellars, the wine matures in peace and thus finds its perfection naturally.
South Tyrolean Wine Tradition and Diversity of Sites
Nals-Margreid is deeply rooted in South Tyrol’s long winegrowing tradition—one of the oldest and northernmost wine regions in Italy. Since 1932, the cooperative has contributed to keeping this culture alive and developing it further. The vineyards stretch from Nals, between Bolzano and Merano, to Margreid in the south of the region. This gives the cooperative winery an impressive diversity of terroirs and sites, enabling it to produce a wide range of characterful wines and to express the unique features of the region in a special way. - Gerardo [TS05/25]
"The new Nals Margreid winery, signed by architect Markus Scherer, is the symbol of healthy ambition with which Gottfried Pollinger manages this business. Thanks also to the skills of cellar master Harald Schraffl, the style of the winery is more precise year after year and tied to the terroir, offspring of the commitment in which no effort has been spared and the difficult path of hard work and respect has been followed. This forward-looking strategy aims to consolidate an important position that this winery has been able to acquire so far in the South Tyrolean wine panorama." - Gambero Rosso
"Between the towns of Nals and Margreid lies most of the South Tyrolean winegrowing area. The winery, based in Nals, has members all along the South Tyrolean Wine Route, in a total of eleven areas. From the lowest plants near Margreid in the south at 250 meters to a remarkable 900 meters near Nals, the altitudes of the vineyards range. ... On about 150 hectares, quality-oriented winegrowers cultivate the high-quality grapes for the Nals Margreid winery. The ambitious young cellar master Harald Schraffl spends several months a year outdoors himself with 'his' winegrowers to monitor the necessary work steps and to intervene in an advisory capacity. as carefully as possible and with as much modern technology as necessary, Harald Schraffl accompanies the wine from the grapes to the bottle." - Falstaff
The Nals-Margreid cooperative looks back on a turbulent history. It was founded in 1932 in Nals, originating from the traditional Heiligenberg private estate. In 1985, a significant merger took place with the 1954 cooperative in the renowned Cabernet stronghold of Margreid. In addition, Nals-Margreid owns a small but fine winery in Entiklar near Kurtatsch. This development is also reflected in the complex name of the winery, which unites its various origins and locations.
Focus on Regional Wines
At the heart of Nals-Margreid’s work lies the production of wines that are typical of the region and reflect the local terroir. In Nals, the focus is particularly on the Vernatsch and Pinot Blanc grape varieties. The Pinot Blanc from the high-altitude vineyards of Sirmian is especially convincing due to its racy freshness. The powerful and characterful red wines, on the other hand, mainly come from the sun-drenched sites around Margreid. Cellar master Harald Schraffl places great importance on the careful maturation of the top wines of the “von Menz-Baron Salvadori” line, which are allowed to age for particularly long periods in both barrel and bottle. This ensures that they reach the market always velvety, rounded, and ready to drink, yet still suitable for aging. Special attention is given to Vernatsch, which, with the selection wine Galea, impressively demonstrates how much expression and character can be found in this traditional grape variety.
People, Vines, and Sustainability
The quality of Nals-Margreid wines is closely linked to the people behind the cooperative. A total of 138 winegrowers cultivate around 160 hectares of vineyards together, dedicating themselves with great passion to growing high-quality grapes. Their high standards for quality and pronounced environmental awareness ensure that the grape varieties thrive under the best conditions. Year after year, they succeed in bringing out the best from the grapes and capturing the typical character of the varieties and the region in every bottle. At Nals-Margreid, tradition is not only preserved but lived and further developed every day.
Architecture and Modern Cellar Technology
A visible sign of the union between tradition and innovation is the winery building, renovated in 2011. It combines historic architecture with the requirements of a modern wine cellar and thus symbolically represents the self-image of the cooperative. The architecture blends harmoniously into the landscape and emphasizes the close connection with the terroir. Thanks to modern technology, such as the gentle use of gravity in winemaking, wines are created here that authentically reflect their origin. In the timeless cellars, the wine matures in peace and thus finds its perfection naturally.
South Tyrolean Wine Tradition and Diversity of Sites
Nals-Margreid is deeply rooted in South Tyrol’s long winegrowing tradition—one of the oldest and northernmost wine regions in Italy. Since 1932, the cooperative has contributed to keeping this culture alive and developing it further. The vineyards stretch from Nals, between Bolzano and Merano, to Margreid in the south of the region. This gives the cooperative winery an impressive diversity of terroirs and sites, enabling it to produce a wide range of characterful wines and to express the unique features of the region in a special way. - Gerardo [TS05/25]
"The new Nals Margreid winery, signed by architect Markus Scherer, is the symbol of healthy ambition with which Gottfried Pollinger manages this business. Thanks also to the skills of cellar master Harald Schraffl, the style of the winery is more precise year after year and tied to the terroir, offspring of the commitment in which no effort has been spared and the difficult path of hard work and respect has been followed. This forward-looking strategy aims to consolidate an important position that this winery has been able to acquire so far in the South Tyrolean wine panorama." - Gambero Rosso
"Between the towns of Nals and Margreid lies most of the South Tyrolean winegrowing area. The winery, based in Nals, has members all along the South Tyrolean Wine Route, in a total of eleven areas. From the lowest plants near Margreid in the south at 250 meters to a remarkable 900 meters near Nals, the altitudes of the vineyards range. ... On about 150 hectares, quality-oriented winegrowers cultivate the high-quality grapes for the Nals Margreid winery. The ambitious young cellar master Harald Schraffl spends several months a year outdoors himself with 'his' winegrowers to monitor the necessary work steps and to intervene in an advisory capacity. as carefully as possible and with as much modern technology as necessary, Harald Schraffl accompanies the wine from the grapes to the bottle." - Falstaff
| 1 | History and Name of the Winery |
| 2 | Focus on Regional Wines |
| 3 | People, Vines and Sustainability |
| 4 | Architecture and Modern Cellar Technology |
| 5 | South Tyrolean Wine Tradition and Diversity of Sites |
© www.nalsmargreid.com| Name | Nals Margreid | |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
| Category | South Tyrol | |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
| Founding Year | 1932 | |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
| Owner | Cooperative Property | |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
| Oenologist | Harald Schraffl | |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
| Annual Production (Btls) | 900.000 | |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
| Vineyard Area (Hectare) | 150 | |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
| Additional Purchase | No | |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
| Cultivation | Conventional | |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
| Grape Varieties | Pinot Blanc, Chardonnay, Pinot Grigio, Sauvignon, Gewürztraminer, Müller-Thurgau, Gold Muscat, Vernatsch, Lagrein, Merlot, Cabernet, Riesling, Kerner | |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Berg · Weißburgunder DOC 2025, Kellerei Nals-MargreidKellerei Nals-Margreid, South Tyrol € 12,95 17,27 €/L | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Rieser · St. Magdalener DOC 2023, Kellerei Nals-MargreidKellerei Nals-Margreid, South Tyrol € 11,95 15,93 €/L | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Sirmian · Weißburgunder DOC 2022, Kellerei Nals-MargreidKellerei Nals-Margreid, South Tyrol € 26,95 35,93 €/L | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Magréd · Chardonnay DOC 2021, Kellerei Nals-MargreidKellerei Nals-Margreid, South Tyrol € 17,95 jetzt € 14,99 19,99 €/L | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Lyra · Gewürztraminer DOC 2021, Kellerei Nals-MargreidKellerei Nals-Margreid, South Tyrol € 19,95 26,60 €/L | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Gries · Lagrein Riserva DOC 2021, Kellerei Nals-MargreidKellerei Nals-Margreid, South Tyrol € 30,95 41,27 €/L | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||